A quick sumup of key points:
- 1 of 8couples in the US meet via social media
- Facebook added 100 Million new users in 9 months, it took radio 38years to reach that audience
- If Facebook was a country, it would be the worlds 4th largest
- Ashton Kutcher has more followers on Twitter than the entire population of Ireland, or Norway
- 25% of search results for the world’s largest brands are links to user generated content
- We no longer search for news or products, they find us through social media
- More than 1.5 billion items are shared on Facebook – per day!
- ‘Its a people driven economy’ — Erik Qualman, 2009
- The new paradigm: “Listening first, selling second”
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